Monday, February 1, 2010

Environmentalism is a threat for marketers

Environmentalism can be a threat to the marketers for the market itself. The market environment includes competitive, economic, political, legal and social behaviors that surround the customer and affects the marketing mix. Environmentalism is the development of a group or individual. If that development falls then the environment become a threat due to the fact that its hard to redeem a market in a competitive environment. The threats within environmentalism is how you develop the relationships with customer and other stakeholders. These relationships and feedback from buyers can be difficult to predict on how yours or their outcome may be in your part of the marketing environment. Do you believe the environmentalism is a threat to marketers or is it an opportunity for them?

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